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To use the Walk for Love Africa platform to advocate and campaign with Pan-African Projects to facilitate a travel and tourism rebound.
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Create awareness about the challenges facing the travel and tourism sector and proffer solutions using M.I.C.E.
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Promote connectivity and Intra-Africa travel.
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Promote inclusion for Africa.
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Support the intiatives of Single African Air Transport Market (SAATM), Africa Continental Free trade Agreement (AfCFTA) and the African Union (AU) mandate for Africa.